The Faculty Role in Student Success -

The Faculty Role in Student Success -

The Faculty Role in Student Success Khadish O. Franklin Director, Strategic Research [email protected] 2019 by EAB. All Rights Reserved. 2010: Peak Post-Secondary 2 Student Enrollments (1985-2016) 21,019,438 20,000,000 18,082,427 19,841,014 16,869,212 15,000,000 10,000,000 5,000,000 2,937,011 2,971,802 0 Total 2019 by EAB. All Rights Reserved. Undergrad Grad Source: National Center for Education Statistics, Digest of Education Statistics, 2017 Looming Birth Dearth 3 Population of 18-Year-Olds to Contract Sharply After 2025 Modest Decrease 2017-2021 Followed by Growth Spike 2022-2025 Met with A Sharp Decline 2026-2029 2025 Population 4.51 Million 18-Year-Olds 2017 Levels

2021 Population 4.17 Million 18-Year-Olds -1% Decrease of 18-Year-Olds (2017-2021) 2019 by EAB. All Rights Reserved. 2029 Population 3.86 Million 18-Year-Olds 8% -14% Growth of 18-Year-Olds (2022-2025) Decrease of 18-Year-Olds (2026-2029) Sources: Grawe, Nathan D., Demographics and the Demand for Higher Education, 2017; EAB analysis. Diverging Fortunes by Region 4 Falling Birthrates From 2007 to Present Projected to Hit HEIs Across the US Projected Percent Change in the Population of 18-Year-Olds, 2017-2029 11% to 30% growth 0% to 10% growth -1% to -9% decline -10% to -19% decline -20% + decline 2019 by EAB. All Rights Reserved. Sources: Grawe, Nathan D., Demographics and the Demand for Higher Education, 2017; EAB analysis. Higher Eds Three Most Pressing Challenges Will Our Business Model Survive? The competitive landscape has never been more challenging both in traditional and new markets. The Student of the Future We are not prepared for how student needs and preferences are rapidly evolving.

Crisis of Confidence in Higher Education Perception has never been so negative from all directions. 2019 by EAB. All Rights Reserved. 5 Getting Ready for the Student of the Future Preparing Not Only for Changes in Demographics But Also a Change in College-Going Attitudes -10% A resurgence of the trades? Students with household incomes >$100K (2017-2029) -19% Non-Hispanic white 18-year-olds (2012-2029) 64 % 18-year-olds in a household where neither parent holds a bachelor's degree (2029) 2019 by EAB. All Rights Reserved. Men to who would We appear beotherwise approaching likely attend community a time when, even for middlecolleges are finding class students, the now economic employment benefit of a college degree

opportunities will begin to dim. in areas like manufacturing. The York Times The New Wall Street Journal April 26, 2018 Its the manly-man jobs that Is college worth it? are finally coming backMen We appear to be who otherwise would likely approaching time when, attend community a colleges are even foremployment middle-class now finding students, the economic opportunities in areas like benefit of a college manufacturing. degree will begin to dim. The New York Times The Wall Street MayJournal 16, 2018 Source: Nathan D. Grawe, Demographics and the Demand for Higher Education, (Baltimore: Johns Hopkins University Press, 2018); Melissa Korn, Fewer High-School Grads Enrolled in College Last Year," Wall Street Journal, April 2018; Bureau of Labor Statistics; Ellen Ruppel Shell, College May Not Be Worth It Anymore The New York Times, May 16, 2018; EAB interviews and analysis. 6 The Affordability Issue Students Ruling Schools Out on List Price Alone 69% of students have 7

Attitudes Shifting with Demographics Percentage of students reporting major concern about financing college Demographic change in HS graduates, 2017-2031 (in thousands) some (or major) concern about financing college 25% 59% of students consider 51,663 -121,524 only list price when evaluating schools early in the process White Latino 9% 17% of students ruled out a school they will apply to because of cost White Latino >50% of students from families earning less than $120,000 per year say they cannot afford to attend a private college or university 2019 by EAB. All Rights Reserved. Sources: Richard A. Hesel and Ryan C. Williams, Students and Parents Making Judgments about College Costs without Complete Information, Student Poll, vol. 8, 1, 2010; Kevin Eagan et. al., The American freshman: National Norms Fall 2016, Higher Education Research Institute, 2017; Peace Bransberger and Demare K. Michelau, Knocking at the College Door, WICHE, December, 2016; Student Loan Hero fast facts; Royall and Company, Access and Higher Education: The Case of High-Ability Low-Income Students, Fall, 2014. College More Expensive Than EverEvery Year High Costs and Staggering Debt Not a New Conversation Growth in College Costs Continues Net Tuition, Fees, Room and Board at Private Institutions (in Constant 2018 dollars), 2000 2018 $28,000

23% $27,000 $26,000 $25,000 $24,000 Growth in Net TFRB since 2000, while real median household income grew only 3% And Student Debt Reaches Crisis Levels in 2018 Student Loan Debt Statistics in 2018: A $1.5 Trillion Crisis And in 2015 Student Debt is worse than you think And 2012 $23,000 $22,000 The Student Loan Crisis is Crippling Americas Families Net TFRB Great Recession 2019 by EAB. All Rights Reserved. Source: Trends in College Pricing Source Data File. College Board as of November 2018; Market Outlook, July 2018 Median Household Income. Seeking Alpha. August 2018; Friedman, Z. Student Loan Debt Statistics In 2018: A $1.5 Trillion Crisis. Forbes. January 2018; Carey, K., Student Debt Is Worse Than You Think. October 2015. The New York Times. Nance-Nash, S., The Student Loan Crisis Is Crippling America's Families -- Is The Economy Next? February 2012. Forbes. EAB interviews and analysis. 8 Generation Z Brings New Challenges 9 Traits, Preferences of Todays Students Manifested in Lifestyles Messaging Preferences Generational Traits Generational Traits Ages (13-21) A Typical Day in the Life of a Gen Zer Focus: Practical, Open, Connected Tech driven Prone to unplug, yet hyper connected; expects smart, flexible tech

Digital natives- Comfortable with technology at a very early age Open to sharing Puts lives online without filter Self-Educators Uses online media; has seen it all Marketing or Communication Preferences Focus: Humanity, Collaboration, Sharing, Personal Expects authenticity - Expects demonstrated commitments to worthy causes Personalized Prefers customized content Shared values -Needs to establish common ground to build trust, loyalty FOMO (Fear of Missing Out) - Needs to be in the loop; driven to connection via social media 2019 by EAB. All Rights Reserved. Touches 5+ devices Engages in 3+ hours of screen time Surfs 2 screens simultaneously Expects an app for everything (banking, dinner reservations, etc.) Is social media savvy from an early age Prefers to swipe over type Uses images over text (TLDR Too Long, Didnt Read) Sources: Laurence Benhamou, Everything you need to know about Generation Z, Business Insider, 12 Feb 2015; EAB interviews and analysis. Depression and Anxiety on the Rise Among Teens 10 A Silent Epidemic Is Coming to Campus External Factors Driving Up Demand Escalating Rates of Depression Past Year Major Depressive Episode Among Adolescents, By Gender (2011-2015) Substance Abuse Students look to drugs and alcohol to relax; use prescription drugs to focus, work late into the night 25% 0.2 20% 15% 0.1

0.2 0.2 0% 2011 Social Media 0.0 0.1 0.1 2012 2013 2014 Girls 5 x Students face early and persistent pressure to academically excel, fit in socially, and be successful after graduation 0.1 10% 0.0 5% Intensified Expectations Boys Rate at which counseling center utilization outpaced enrollment growth 0.1 2015 Time spent online amplifies existing stressors and contributes to an overwhelming sense of social isolation on campus Political Climate Stress from current events and politics exacerbates students existing issues with stress, anxiety, and depression New Parenting Styles Highly involved parenting creates busy, overscheduled, failure-averse students who struggle

to adapt to challenges as they arise in college 1) A major depressive episode is characterized as suffering from a depressed mood for two weeks or more, and a loss of interest or pleasure in everyday activities, Source: National Institute of Mental Health, Major Depression Among Adolescents,; Olfson M et al, Trends accompanied by other symptoms such as feelings of in Mental Health Care among Children and Adolescents, The New England Journal of Medicine,; Merikangas K emptiness, hopelessness, anxiety, and worthlessness. et al, Lifetime Prevalence of Mental Disorders in US Adolescents: Results from the National Comorbidity Survey Replication, 2019 by EAB. All Rights Reserved. Journal of the American Academy of Child & Adolescent Psychiatry,; EAB interviews and analysis. Beyond the Completion Binary 11 Student Success Encompasses More Than Graduation Success Defining Student Success by How Its Measured Graduation Success Access Retention Degree Progress Completion Intellectual, Social, and Emotional Development Foundational PostGraduation Financial Wellness Career Engagement Holistic Progressive Outcomes 2019 by EAB. All Rights Reserved. Student Success ? A Similar Story Nationwide

12 Flat Graduation Rates, Despite Significant Student Service Investments Average Five-Year Graduation Rates1 Public and Private US Universities 80% 60% 11% Average growth in student services spending per student FTE AY 2001-2011 2013; 52.8% 2006; 52.7% 2009; 52.7% 2014; 52.6% 52.6% 2008; 52.5% 2007; 52.3% 2010; 52.3% 52.0% 2011; 52.0% 2012; 51.9% 2 005; 51.8% 40% 20% 0% 2004 2005 2006 2007 2008 2009 2010 2011 2012 2013 2014 2015 1) Data reflects share of first-time students who have received a bachelors degree within 5 years 2019 by EAB. All Rights Reserved. Source: ACT Research, Delta Cost Project, Trends in College Spending, 2001-2011: A Delta Data Update, 2014. A Different Landscape for Recruitment Shifting Demographics +52,000 Projected growth in Hispanic high school graduates between 2017-2031, while white grads decline by 122,000 Distance ed wont save us 72%

Of online students in 2017 enrolled at institution less than 100 miles from home (52% less than 50 miles) A More Demanding Shopper Median miles traveled from home to college by ethnicity Hispanic 42 40 Asian 7 White 9 Black 78 Increasingly Price Sensitive Public K-12 Students Approved for Free or Reduced Price Lunches, 1989-2016 57% 31% See Appendix (EAB Draft Stakeholder Education Builder) for state-by-state slides 1989 13 108% Increased applications from 2001 2014 with just an 11.6% increase in prospects 25% 87% Percentage of prospects who say they dont trust university websites, seeking validation from externals source 22% Increase in withdrawn deposits

from 2007-2015 Percentage of families who would have enrolled elsewhere for less than $5k in additional grant or scholarship assistance from second choice NACUBO-Reported Discount Rate for FTFT Freshmen 38.6% 49.1% in 2006-2007 in 2016-2017 2016 Source: DepositIQ Survey 2016, EAB Royall & Company, 2016; Graduate Enrollment and Degrees: 2005-2015; Trends in College Pricing, College Board, 2016; Selingo J, The Future of Enrollment, The Chronicle of Higher Education, 2017; Western Interstate Commission for Higher Education, Knocking at the College Door: Projections of High School Graduates, 2016; Rise in student applications creating greater financial risk for some colleges, Moodys Investors Service; Jon McGee, Breakpoint: The Changing Marketplace 2019 by EAB. Allfor Rights Higher Reserved. Education (Johns Hopkins University Press, 2015); How America Pays for College, Sallie Mae, The Student Customer Journey, Learning Places, 2015 What Actually Happens to Our Students? 14 A True Perspective on Outcomes Demands a New Set of Success Metrics For Every 100 Students Who Start a Bachelors Degree out 22 Drop of college enrolled Earn an Graduate but are 12 Still after six years 33 associates 28 underemployed and 35 Graduate are working a job requiring a BA by age 27 Our new student success mandate: Graduate more students 2019 by EAB. All Rights Reserved.

in less time, at lower cost with better post-grad outcomes to deliver a better Return on Education Source: Shapiro D, et al., Completing College: A National View of Student Attainment Rates Fall 2010 Cohort (Signature Report No. 12) National Student Clearinghouse Research Center (2016); Federal Reserve Bank of NY:; EAB interviews and analysis A Tale of Two Research Conversations 15 Existence of Best Practices Does Not Equal Effectiveness Institution A Institution B Meta Majors Meta Majors Student success course Student success course Tech enhanced advising model Tech Enhanced advising model Learning communities Learning communities Intensive coaching for underperforming students Intensive coaching for underperforming students Accelerated remediation Accelerated remediation Lots of Effort, Minimal Gains Each pilot has worked fairly well, but we havent seen our retention and completion rates rise. Did some of the research misstate the benefits of these programs? President, Large Research University West Coast

2019 by EAB. All Rights Reserved. 20% Increase in fall-to-fall retention rate 15% Increase in six-year completion rates Source: EAB interviews and analysis. I n s t it u t io n a l F o u r - Y e a r G r a d u a t io n R a t e Breakaway Performers in Every Selectivity Band 16 Getting to Best-Demonstrated Peer Performance Holds Huge National Gains Four-Year Graduation 25th to 75th Percentiles, by ACT Composite Midpoint1 Highest Volatility in Middle Selectivity 90 75 60 45 30 15 3 0 -3 5 2 7 -3 0 2 5 -2 7 2 4 -2 5 2 3 -2 4 2 2 -2 3 2 1 -2 2 1 9 -2 1 1 4 -1 9 0 A CT Composite Midpoint Inclusive Moderately Selective

Interquartile Range Most Selective Upper/Lower Extremes 1) n=1105 2019 by EAB. All Rights Reserved. Source: EAB Analysis of 2014 IPEDS Data Is There a True Skills Gap? 17 Unclear Who to Blame for Post-Graduation Underemployment Underemployment Rates Rising for Recent College Graduates Job Quality1 Among Underemployed College Graduates Decreasing 60% 60% 50% 50% Recent college graduates 40% Good non-college jobs: 40% 30% College graduates Good non-college jobs: Recent college graduates 30% Low-wage jobs: Recent college graduates College graduates 20% 20% 10% 10%

0 1990 92 94 96 98 00 02 04 06 08 10 12 0 Low-wage jobs: College graduates 1990 92 94 96 98 00 02 04 06 08 10 12 New York Fed, analysis of Census and Bureau of Labor Statistics, Current Population Survey, Dept of Labor, and O*NET data. 96% Of provosts say their graduates are prepared to succeed in the workplace2

1) Defined by higher salary, skill requirements, and career orientation (i.e. electrician vs. cashier). 2) 2014 Inside Higher Ed Chief Academic Officer Survey. 3) Gallup & Lumina Foundation, What America Needs to Know About Higher Education Redesign, 2014. 2019 by EAB. All Rights Reserved. 11% Of business leaders strongly agree that graduates are prepared to succeed at work3 Source: New York Fed, Are Recent College Graduates Finding Good Jobs?, Current Issues in Economics and Finance, Vol 20 No 1. The Recession Changed the Definition of Success 18 Our New Agenda: Generate a Return on Education Unprecedented numbers of higher-risk students Greater financial burden placed on families Rising concern over postgrad employment Goal 1 Goal 2 Goal 3 Ensure more students graduate Reduce the total cost to degree Elevate post-graduate outcomes Return on Education (ROE) 2019 by EAB. All Rights Reserved. Source: EAB interviews and analysis. An Equity Moment in Education and Beyond 19 Political and Social Forces Bring Historical and Current Inequalities to Light Being Not-Rich: LowIncome Students at

Michigan Share Savvy Advice Canadian Universities, Colleges Working to Indigenize Programs, Campus Life Mobility Report Cards: The Role of Colleges in Intergenerational Mobility Equality of Opportunity Project UNC Boards Meet in Aftermath of Confederate Statue Toppling University of North Carolina System emphasizes rural student gaps in campus evaluation Higher Education Alone Can't Bridge the Wealth Gap That Separates Black Americans from Their White Peers. Long After Protests, Students Shun the University of Missouri 2019 by EAB. All Rights Reserved. A Black Smith College Student Was Eating Her Lunch When an Employee Called the Police 2023 Projected year when U.S. high school graduating class becomes majority-minority Source: From news organization websites, full list available upon request; Rick Seltzer, The High School Graduate Plateau, Inside Higher Ed, December 6, 2016; EAB interviews and analysis. A Historic Demographic Shift 20 Students Coming from Less Affluent and Less Well-Prepared Backgrounds Growth in Lower Income Families Outpacing Rest of Nation Percentage Growth, 2000-2013

30% 262 points Difference in average SAT 1600 score between lowest and highest income students 17% Total Growth 15.5% 9% 5% 0-30 30-60 60-90 90-120 6% 120+ Family Income Range (in thousands of $) 2019 by EAB. All Rights Reserved. Sources: US Census Bureau; ails-richer-groups/ ; gher/ Starting Late From the Outset 21 Status Quo Systematically Underloads URM and Transfer Students URM Students All but Destined for 5-Year Graduation Remediation Enrollment 28% 1st-Year Credits Earned, High Ability Students 28.5 20% 2019 by EAB. All Rights Reserved. a ni

c His p Wh ite 26.5 Bl a ck / Wh B ite Afr lack/ i ca nA me rica n His p an ic 17% Transfers Racing Against Pell Eligibility Clock No Chang e; 0.6; 60% 40% Community college transfer students that do not complete in 4 years Transfer students are constrained by Pell lifetime eligibility, but they also register last. It is even more important that we get them started off right. Michael Herndon, Director, Office of Summer and Winter Sessions Virginia Tech University Sources: EAB Analysis of BPS Longitudinal Study 04/09 Cohort; Paul Fain, Starting all Over Again, Inside Higher Ed, March 19, 2014; National Student Clearinghouse Research Center, Transfer Outcomes, 2012; EAB interviews and analysis. Focusing on What Higher Ed Can Control 22 What Institutions Do (or Dont) to Create or Worsen Gaps Seeking to

Increase Access and Improve K-12 Education Overcoming Barriers to Equity in Student Success on Your Campus Helping to Create Jobs and Meet Employer Workforce Needs Two Guiding Questions What gaps do we have to react to and attempt to remedy? What gaps do we contribute to or make worse by action or inaction? 2019 by EAB. All Rights Reserved. Source: EAB interviews and analysis. An Organizational Dilemma 23 Who Owns Student Success On Your Campus? Provost Enrollment Manager VP of Undergraduate Studies Academic Deans Admissions The First Year Experience Departmental Programming Honors Programs Scholarships and Aid Undeclared Advising Stop-Out Recruitment

VP of Student Success VP of Student Affairs Success data and dashboards Orientation Curricular Design Overseeing initiatives Student Involvement Academic Advising Advising policies and practices Counseling Interventions The Student Success Office I know how to manage to numbers, not just ideas I have academic credibility and run the first year 2019 by EAB. All Rights Reserved. We own the curriculum and the purse strings Student success needs to be someones job I understand the non-academic roots of attrition Source: EAB interviews and analysis. Existence Does Not Equal Effectiveness 24

No Shortage of Best Practice Programs in Place, But Little to Show For It Despite Prevalence of High-Impact Practices, Each Campus Lagged Behind Peers 77% Checking the Box 66% 53% 49% 51% 38% Either these things are only happening one or two places on campus, or theyre written down on paper somewhere but not actually in practice. Something doesnt add up. Vice President for Academic Affairs State University System Campus A Campus B 6-Year Grad Rate 2019 by EAB. All Rights Reserved. Campus C Peer Group Average Source: EAB interviews and analysis. Competency #4: Course Redesign Faculty at the Center of Student Success 25 Research on Retention and Long-Term Outcomes Confirms Critical Role Contributing to Persistence Contributing to Well-Being In accordance with Chickering and Gamson, several researchers documented the strong association of both formal and informal faculty-student contact to enhanced student learning. These interactions influenced the

degree to which students became engaged with faculty and were frequently the best predictors of student persistence (Braxton, Sullivan, & Johnson, 1997; Hurtado & Carter, 1997; Pascarella & Terenzini; Stage & Hossler, 2000). [I]f graduates had a professor who cared about them as a person, made them excited about learning, and encouraged them to pursue their dreams, their odds of being engaged at work nearly doubled, as did their odds of thriving in their well-being Feeling supported and having deep learning experiences means everything when it comes to longterm outcomes for college graduates Yet few college graduates achieve the winning combination. Only 14% of graduates strongly agree that they were supported by professors who cared, made them excited about learning and encouraged their dreams. Paul Umbach and Matthew Wawrzynski Faculty Do Matter: The Role of College Faculty in Student Learning and Engagement 2019 by EAB. All Rights Reserved. Great Jobs, Great Lives The 2014 Gallup-Purdue Index Report Source: Paul D. Umbach and Matthew R. Wawrzynski, Faculty Do Matter: The Role of College Faculty in Student Learning and Engagement, Research in Higher Education (2005); The 2014 Gallup-Purdue Index Report, Lumina Foundation (2014); EAB interviews and analysis. Top-Down Changes Rarely Stick 26 Faculty Buy-In Critical to Organizational Improvement Reduce and standardize number of credits required by majors for graduation Program heads may perceive as threat to reputation and rigor 4-year graduation rate stagnant, students struggle with aid limits and major changes

Create new professional advising roles to help high-risk students navigate early years Units may fear loss of control over curricular advice First-year and undeclared students drop out at high rates, pursue poor-fit programs Unable to enact change without buy-in or approval 2019 by EAB. All Rights Reserved. Implement early warning system to track attendance and early performance Faculty either unaware or view as busywork Preventable issues go unaddressed, and many students arent contacted until withdrawing Hire instructional design staff to help faculty improve assessment design Non-innovator faculty feel redesign not worth effort High-failure courses hamstring first-year students, forcing repeats and remediation Changes enacted, but arent complied with or embraced Source: EAB interviews and analysis. Faculty Influence Extends Beyond the Curriculum Competency #2: Policy and Curricular Infrastructure

27 Policy Decisions Have Direct and Indirect Effects on Student Progression Course Planning Withdrawal Process Registration Holds Enrollment Status Departments plan sections one term at a time, limiting longterm planning Easy Yes/No prompt for course or institutional withdrawal leads to poor student decisions Small, unpaid bursar fees lead to hundreds of stop-outs after registration hold Many students take light course loads without anticipating impact on time-to-degree Progression-informed policy change Multi-term scheduling Withdrawal surveys Emergency Grants Redefine Full Time Annual course planning period enables full-year course registration for students Automated advising prompts walk students through consequences and campus resources Students missing fee payments proactively counseled and assisted in exceptional cases Students advised to take at least 30 credits per

year unless they face serious conflicts 3% retention gain at Cleveland State University 40% of students starting survey retained at Penn State 5-8% retention gain at Xavier University Higher course loads led to higher GPAs and grad rates at University of Hawaii 2019 by EAB. All Rights Reserved. Source: EAB interviews and analysis. Not Just the Students Fault 28 Failure Rates Vary Drastically, Even Within a Single Course Instructors Often a Major Source of Variability Completion Rates for Sections of Same Course at More Selective, Public Research University 100% 79% 68% 52% 46% 43% 31% 13% First-Year Composition 2019 by EAB. All Rights Reserved. Intro to Algebra Intro to Psychology Intro to Chemistry Source: Academic Performance Solutions data and analysis; EAB interviews and analysis. Prioritizing Investments in Course Redesign

29 Identify Courses Where Improvements Would Have the Greatest Impact Course Redesign Prioritization Criteria Redesigns entire courses within a department, rather than individual sections Demonstrates support from departmental faculty, chairs, and deans Targets general education, introductory, and/or prerequisite gateway courses Includes a plan for financial sustainability and/or an overall reduction in costs Targets courses with historically high DFW (D/F/withdraw) rates Describes how the course will use technology to reduce costs and improve outcomes Targets high-enrollment courses with seat capacity constraints Preserves academic rigor and course content while adapting delivery methods For more information and resources, see the National Center for Academic Transformations online repository at 2019 by EAB. All Rights Reserved. Source: EAB interviews and analysis. Addressing Faculty Concerns 30 When You Say Reduce DFWs, They Hear Lower Academic Standards Common Faculty Concerns About Course Redesign Factors Out of My Control Reduces Institutional Rigor High course failure rates are due entirely to poorly prepared students, increasing class sizes, greater use of adjunct instructors

Calls to improve course completion rates are actually implicit demands to reduce the rigor of instruction Administrative Overreach Way to Increase Workload Efforts to improve course completion rates represent administrative interference in teaching Course redesign is just a way to enlarge class sizes and increase faculty workload We Need to Weed Out Students Rewards Bad Teaching Gateway courses need to screen out students and limit entrance to oversubscribed majors Giving more resources to instructors with low completion rates is rewarding bad teachers 2019 by EAB. All Rights Reserved. Source: EAB interviews and analysis. A Networked Approach to Ownership 31 Intentional Blurring of Boundaries Reflects Holistic Student Goals Only 55% report to Student Affairs, down from 68% in 20081 41% have recently changed their name or rebranded2 Evolving Parallel Services to Meet Student Needs Student Affairs Provost Academic and Career Development Strategy Campus Involvement Program Design Career Services 1) NACE, Career Services Offices: Office Structure and Organizational Design, 2016. 2) York College of Pennsylvania, 2014 National

Professionalism Survey, Career Development Report. 3) HERI Surveys of Undergraduate Teaching Faculty, 200405 and 2013-14. 2019 by EAB. All Rights Reserved. Deans and Chairs Teaching & Learning Career Mentoring Curricular Planning Enrollment Management Engaging the Academy in Experiential Learning Career Advising Active Learning Alumni Relations 82% of faculty believe it is essential or very important to prepare students for postgraduation employment, up from 73% in 20053 Academic Advising Outcomes Marketing Service Learning Undergraduate Studies Source: EAB interviews and analysis. Washington DC Richmond Birmingham Minneapolis 202-747-1000 Competency #1: Academic Advising How Has the Role of the Advisor Evolved? Moving Beyond Registration to Put Student Success at the Core How Many Advisors View Their Role Student success often seen by advisors as an add-on responsibility to registration And How That Role is Evolving Advisors increasingly asked to play many roles, with student success at the center Student Success Early alert response Case management Financial Well-Being

Registration Student Success Registration Course planning Major guidance Specializations First-year seminars Personal counseling Financial advising Career advising 2019 by EAB. All Rights Reserved. Engagement Academic Performance Source: EAB interviews and analysis. 33 Population Health Management 34 Improving Efficiency to Extend More Care to More Students Low Risk Moderate Risk Coordinate Efficient High-Touch Care Work closely with students and manage their interactions with support offices Proactive Intervention Proactive Intervention Proactively Monitor and Intervene Create an analytics safety net to catch common problems before they escalate Preventative Measures Preventative Measures Enable Effective Self-Direction Provide easy access to information to

leverage students themselves PHM White Paper Understand the theory Make the case to peers 2019 by EAB. All Rights Reserved. Differentiated Care Strategies High-Touch Care Time and Cost Savings Preventative Measures High Risk PHM Diagnostic Learn more Assess your readiness Decide where to start Source: EAB interviews and analysis Mobilizing for Success 35 Many Institutions Now Making Major Investments in Advising Infrastructure Institutional Investments in Advising Last Three Years (2013-2016) 36 % have invested in adding additional advising staff Goals: 44 % have invested in new advising technologies Goals:

Reduce advising ratios (300:1 target) Optimize advisor efforts Supplement faculty advising Provide better customer service Install success advisors Network support offices 2019 by EAB. All Rights Reserved. Sources: Tyton Partners, Driving Toward a Degree, 16.pdf Positioning The Willing for Greater Impact 36 Division of Advisees by Risk Accounts for Faculty Preference and Skill-Level UMass Dartmouths Psychology Department Reorganizing Around Specialized Advising Caseloads x1 x2 x2 x2 x3 Probationist Auditors Freshmanists Transferists Generalists

Responsible for intensive advising conversations and contracts for probation students Proactively identify off-path students and connect them with an advisor Advise freshman Psychology majors and meets with students interested in declaring Support transfer students with complex articulation needs Advise a larger cohort of lower risk students 20 students in each caseload 0 students in each caseload Proactive, High Engagement 2019 by EAB. All Rights Reserved. 30 students in each caseload 25 students in each caseload 40

students in each caseload A Different Approach 37 In-Person Training Tailored to Solving Each Departments Unique Problems What Mike Heard Faculty complaining about the difficulty of navigating Banner to find student information Psychology department chair wanted to create lists of advisees without waiting for the registrars office Faculty frustrated at lack of shared information across departments Biology department needed a way to find and reach out to scholarship candidates Mikes Approach Trained faculty on student overview and 30-second gut check Trained chair on filters and list creation Trained them on shared notes and statuses Trained Biology faculty on filters and list creation Key Insights About Faculty Training Focus on solving problems rather than delivering onesize-fits-all training 2019 by EAB. All Rights Reserved.

Take advantage of difficult questions to create a-ha moments Faculty Peer Training at Hamline University Designated EAB Coordinator with Dual Role Drives High SSC Engagement Mike Noreen, Faculty Peer Trainer 1 Plays Key Role in SSC Training Assistant Director of Advising and EAB Leadership Coordinator During rollout, hosted five onehour sessions in computer lab Supported by a second faculty trainer and 1.5 professional advisors Leads Advisor Refresher Training series throughout the year Seeing High SSC Engagement Relative to Other Faculty Advising Schools 6.2 Average Monthly Logins Per User (2015) 4.0 Available for in-person, on-site trainings by request 2 Acts as a Peer Consultant Listens to faculty members unique challenges related to advising Presents SSC as a solution to problems, rather than mandating how all faculty should use it Faculty view Mike as a credible problem-solver and ally

2019 by EAB. All Rights Reserved. 38 Peaks Centralize Faculty Advising Resources 39 Online Portals Curated by Peers Provide Support During Peak Times Comprehensive Online Toolkit Alphabetical list of topics centralizes disparate resources to help faculty during advising conversations 2019 by EAB. All Rights Reserved. SSC-Specific Resources Page Instructions for Accessing SSC SSC e-Learning Modules 61 Campaign Ideas Provided by EAB Advising Tools Which to Use When Suggested Guidelines for Using Advising Notes Adapted from EAB Resources SSC Advisor Platform Bookmark A Dozen Common Searches to Explore Monthly Tips for Using SSC Created by IUP Removes barriers to accessing and effectively utilizing SSC \ Peaks Valleys Proactive Nudge Emails 40 Lowering Barriers to Engage with Reminders/Resources in Real Time Nudge emails provide faculty members with an explicit

ask or reminder related to proactive advising, along with the resources they need to complete it. Leadership Prompt Faculty at Key Moments in the Semester Identify outreach or action that would benefit a particular student population Create a template email for faculty to send to advisees in this population Use the SSC platform to export the targeted list Contact faculty asking them to send outreach, providing the template and list Follow up to discuss outcomes 2019 by EAB. All Rights Reserved. Hi [Faculty Name], As a retention initiative this semester, Im asking for your help: please email your advisees listed below who have not registered for spring classes. This list was generated with the new SSC Platform by looking to see which students are currently enrolled this fall semester and have not registered for any spring classes (and who had less than 106 earned credits). Name David Johnson Jamie Studwell Ryan Grail Student ID Email 345354323 [email protected] 097568904 [email protected] 853409852 [email protected] For your convenience, below is a sample email that you could edit and send. Thank you for your help in advance for this important retention effort! Peaks Valleys Nudge Emails at Shippensburg 41 Program Owner Launches Just-in-Time Tips Email Series to Full Campus Sample Email Calendar Spring Break New advising tool saves you time to have more meaningful conversations with

advisees Week 1 How to create a work list of your advisees and view other important information Registration How to view midterm grades How to identify and email students who should be registered but arent Pilot Facultys favorite ways to use SSC vs. how SIS and degree audit should be used Week 16 Key Ingredients Urgency in Messaging Clear Action Steps Behavior Reinforcement Peer Validation Frequent emails with timely messaging motivate faculty to act in real time Content includes step-by-step guides and links to other detailed resources Constant reminders reinforce the value SSC brings faculty and students Featuring quotes from other faculty

users validates the utility of SSC 2019 by EAB. All Rights Reserved. Finances and Preparedness Not Whole Story 42 Nearly 40% of Completion Delays Relate to Navigating Academic Product Selected Findings from UW-Madison Report: Predictors of Time to Degree (2014) As Expected, Finances are Biggest Cause of Delays Extra Completion Time Per StopOut 17 mo. Per PartTime Term 2.6 mo. Students Gravitating to Delay-Prone Fields Many Delays from Unproductive Exploration and Do-Overs Extra Completion Time Extra Completion Time STEM 2 mo. Under-loading Nursing 2 mo. 6 DFW Credits 2 mo. College/School Change URM* 0 Engineering First-Gen*

0 Business 2019 by EAB. All Rights Reserved. 4 mo. 2 mo. 1 mo. Study Abroad *Being a URM or first-generation student alone does not predict delayed graduation 4.5 mo. Double Major 1.5 mo. 1 mo. Sources: University of Wisconsin-Madison, Predictors of TimetoDegree for Recent UWMadison Undergraduates, December 2014:; EAB interviews and analysis. Limits to Advisings Economics and Efficacy 43 More Professional Staff Not Enough to Destigmatize Help-Seeking Never Going to Hire All the Advisors and Staff We Need Current Staffing Ideal Staffing Clear Benefits to Using Peers as Coaches and Mentors Retention Retention gains over similar non-participants Sense of Belonging Not enough funding to make initial investment Struggle to determine the exact placement of new staff And We Miss an Opportunity to Engage Students and Close Trust Gaps Chance to build belongingness among current students plus experiential learning among mentors Perceived lack of common experience

Students with engaged mentors report less feeling of isolation on campuses Lower DFW, Higher GPA Course performance gains in sections with course assistants Failing to Deploy Peers Broadly Disconnected from core academic experiences Mentorship not leveraged as experiential learning Relegated to programs tangential to primary student success efforts Less able to normalize help-seeking behaviors among hesitant students 2019 by EAB. All Rights Reserved. Source: Kring, Matthew. Supporting College Students through Peer Mentoring: Serving Immigrant Students. Metropolitan Universities, 28 no. 3: 102-110.; Kochenour, E.O., D.S. Jolley, J.G. Kaup, D.L. Patrick, K.D. Roach, and L.A. Wenzler. Supplemental Instruction: An Effective Component of Student Affairs Programming. Journal of College Student Development, 38 no. 6.; EAB interviews and analysis.; EAB interviews and analysis. Too Little, Too Late 44 Central Career Services Approach Wont Be Enough Innovative Career Office Programming Growing Focus on Internship Placement Growth in Experiential Learning Requirements Advances in technology and new approaches to student and alumni engagement have enhanced the impact of Career Services Participation, offer, and offer acceptance rates are at decade highs, and internships are now a competitive prerequisite in many fields Once a distinctive quirk, more and more universities (even large publics) are requiring hands-on learning experience to graduate But Only Reaching a Small Population of Students Median FTE of 4 staff

~$30k non-personnel operating budget Up to 1:6,000 student-toadvisor ratio Only 1/3 offer for-credit career development classes 2019 by EAB. All Rights Reserved. But Limited Partner and Support Capacity Many internships are unpaid and/or non-credit bearing Not enough employer partners to go around, especially in rural areas Skepticism about rigor and learning outcomes But Merely Another Hurdle Without Broad Investment Uneven adoption between academic and pre-professional disciplines Access and time-to-degree concerns for at-risk students Debates over what counts complicate enforcement Sources: NACE Career Services Benchmark Survey, 2015-16; NACE Internship Survey, 2016; EAB interviews and analysis. Integrating Academic and Career Development Strategies to Scale Experiential Learning and Reflection Across the Curriculum Enhancing the Market Value of the College Experience How can we help students make more informed choices early in their academic careers? 1 Equip students to proactively align curricular and co-curricular plans with personal goals How can we ensure that our students can articulate what theyve learned? 2 Encourage ongoing reflection and narration How can we extend skill development opportunities beyond pre-professional majors? 3

Augment the core curriculum to address skill and experience gaps Scaling Experiential Learning Opportunities to Underserved Populations How can we create more credit-bearing opportunities for applied learning? 4 Expand faculty engagement with experiential learning How can we reach students with fewer resources and reduce the risk of co-curricular commitments? 5 Lower access barriers to applied learning outside the classroom 2019 by EAB. All Rights Reserved. 45 Competency #6: Accountability Linking Big Goals to Manageable Metrics Real-Time Process Metrics Are the Key to Hitting Our Audacious Targets Graduate More First-Year Retention Less Time / Lower Cost Sophomore Retention Next-term Enrollment Better Outcomes Transfer Retention

Student Contacts Overall Persistence Response Rates Six-Year Graduation Advising Notes Degrees Conferred Financial Aid Registration Holds Appointments Big Hairy Audacious Goals (BHAGs) 2019 by EAB. All Rights Reserved. Expanded institutional metrics Real-time process metrics 46 Not Always That Simple 47 Difficult for Most Schools to Disentangle the Impact of All Their Initiatives

WSU Doing a Ton on Student Success General education reform Warrior VIP Program Gateway course transformation EAB mobile app (Guide) Predictive analytics / alerts Case management Financial aid enhancements Success steering committee Advisor training academy Chief diversity officer Office of Teaching and Learning Exploratory students program Undergraduate research Summer bridge

.and more 2019 by EAB. All Rights Reserved. But Which Initiative Gets the Credit? $2.4M $2.7M Additional tuition revenue from increased retention Additional revenue from increased credit hour enrollment I can tell you the ROI of all our student success initiatives. But I cannot tell you the ROI of any individual one. Monica Brockmeyer, Senior Associate Provost for Student Success WAYNE STATE UNIVERSITY Source: EAB interviews and analysis. Finding the Signal in the Noise 48 Good Assessments Planned from the Beginning Can Help Pinpoint ROI Six Steps to Assessing the True Financial Return of Your Initiative Design your assessment plan before you launch Track retention directly attributed to initiative Consider the lifetime value of the student Be intentional about the data you are collecting Identify a baseline or control group for comparison Consider cost

and revenues to estimate ROI 2019 by EAB. All Rights Reserved. Source: EAB interviews and analysis. Student Focus Pulled in Multiple Directions 49 Doubts about Relevance and Practicality Compound Existing Pressures Relevance Concerns Financial and Life Pressures Ability to Give Attention to Courses Is this course relevant? Study or take a few more hours of work? Pressures on Major Choice If Im already not going to succeed in the major, should I just leave? I picked this major because my parents thought it was best Ability to Access Experiences How much would study abroad help me get a job? 2019 by EAB. All Rights Reserved. I need to keep working the whole time in college Source: EAB interviews and analysis. Four Types of Major on Campus 50 Tracking Student Flow In and Out of Programs Donor Majors Static Majors

Students flow out of these majors more often than they flow in Students who initially declare this major rarely switch; few students flow in Example: Computer Science Example: Nursing Acceptor Majors Pivot Majors Students flow into this major but few students flow out Equal flow of students in and out of the major Example: Social Work Example: English 2019 by EAB. All Rights Reserved. Source: EAB interviews and analysis. Visualizing Student Flows Between Majors 51 Student Major-Switching Analysis Groupings of Majors from the EAB Student Success Collaborative N=2,693 majors at 50 institutions; Circle size indicates relative enrollment size Marketing Finance Acceptor Majors Business Gender and Womens Studies Criminal Studies Social Work Rate of Student Flows In and Out of Major Sociology Net

Receivers of Students Economics Kinesiology Anthropology Psychology History Art Exercise Science French Nursing Political English and Science Journalism Static Majors Pivot Majors Engineering Theater Net Donors of Students Dance Biology Early Childhood Education Chemistry Computer Science 40% Math and Statistics Donor Majors Music Education 60% 80% Percentage of Students in a Major

Who Switched into the Major 2019 by EAB. All Rights Reserved. Source: EAB Student Success Collaborative analysis. Promoting Continuity in Academic Advising The Old Thinking The New Thinking Advisors assigned based upon institutional structures and departments; often requiring reassignments for major switching Advisor A Degree Plan 2019 by EAB. All Rights Reserved. 52 Student movement through the institution dictates advisor caseloads; optimizing consistency despite major switching Advisor A Advisor B Source: EAB interviews and analysis. Mapping Student Pathways to Degree 53 How do students flow in and out of majors at the institution? Map Historical Paths to Degree Analysis of first and last major for 5 years of student records reveals significant student migration across the institution 65% Of students graduate in 1 of 10 majors 75%

Of students switch majors at least once 2019 by EAB. All Rights Reserved. Categorize Majors by Student Flow Patterns Four types of major identified based on student flow patterns: Donor Majors: Students exit these programs and few enter Acceptor: Students enter these majors from other programs Pivot: Students equally enter and exit these majors Static: Very few students enter or exit Assign Advisors to Major Clusters Advisors trained in set of thematically-related majors and a sub-set of common destination majors Goal: 80% of students remain with the same advisor despite major switching Next Steps Examine requirements for majors in clusters to promote coordinated prerequisites Source: EAB interviews and analysis. Enrollment Patterns Offer Re-Organization Blueprint 54 UTSA Redeploys Academic Advising to Match Student Flow Life and Health Sciences Cluster Marketing Communication Primary

Marketing Mathematics Majors Mathematics Chemistry Biochemistry Biology Public Health Secondary Majors Kinesiology Health Psychology Management Interdisciplinary Studies 82% Percent of students will remain with one advisor 2019 by EAB. All Rights Reserved. 12 Average number of majors an advisor is responsible for Active Ingredients Students assigned to an advisor based on first major declared Advisor cross-trained in 10-14 programs of study based on student major switching patterns Goal is that >80% of students can maintain relationship with 1 advisor despite switching majors Advisors organized in clusters reporting to a central director who reports to the provost Special cluster for undeclared students to assist with

exploration and placement Source: EAB interviews and analysis. Migrating from Departments to Clusters 55 UTSA Implementation Timeline Advising Restructuring Plan announced Advisors submit top 3 cluster preferences Confirmed placement of advisors in new structure Summer 2013 Opened new advising office to students Summer 2014 Executive Director of Advising appointed Task forces oversee implementation Deployed training sessions for all advisors Implementation Advice Invite advising staff to participate on taskforces to provide input on future state operations and garner buy-in 2019 by EAB. All Rights Reserved. Allow advisors to state cluster preferences, but communicate placement will ultimately be dictated by student enrollments Confer management responsibilities to advising supervisor

with central oversight Source: EAB interviews and analysis. The Best of Both Worlds? 56 Major Clusters Allow for Specialization as Well as Consistency Abilene Christian University Small, private Christian university Created Major Clusters as Part of Rapid Advising Overhaul Examined Major Switching patterns in Institution Reports to come up with recommendation Finalized clusters and assigned caseloads Jan 2017 Aug 2017 in Abilene, TX 79% retention, 69% graduation 16 professional advisors and one director centrally housed in new space, Wildcat Central Made the decision to centralize advising and hired new staff Benefits of Cluster Assignments Students more likely to keep same advisor all four years, even if they change majors 2019 by EAB. All Rights Reserved. Solicited qualitative input from new advisors, faculty, and deans Advisors able to specialize in one area and develop deep expertise

16 total clusters 1-10 majors per cluster ~30 students per cluster 0 Advisors work closely with same subset of faculty and build rapport Source: EAB interviews and analysis. Playing Matchmaker 57 ACU Solicited Input and Thoughtfully Paired Advisors with Clusters Four (of 16) Major Clusters Lindsey: STEM background James: Former athletic director and coach Advises: Advises: Biochemistry Exercise Science Biology Kinesiology Chemistry Nutrition Sheila: Former

communications faculty member passionate about working students in need Janelle: Registered RN Advises: Nursing Advises: Bridge Scholars (supplemental support) Undeclared Communication Disorders 333 300 students students 293 314 students students Will hire future advising staff into specific clusters 2019 by EAB. All Rights Reserved. Source: EAB interviews and analysis.

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