Leveraging social media for student futures

Leveraging social media for student futures

POSITIVE AND RESPONSIBLE USE OF THE INTERNET AND SOCIAL MEDIA Avoiding the bad and leveraging the good. NAVIGATING THE DIGITAL WORLD Most students are active on the internet and on social media in particular, so it is important to help kids understand the ways in which

they can create a positive online presence while avoiding some of the potential dangers that exist for everyone online. That is why it is imperative to teach students about how they can WHAT DOES IT MEAN TO BE A GOOD DIGITAL CITIZEN? Being a good digital citizen is much like being a good citizen in the real world Being a good citizen means being: Kind Respectful Responsible

Honest Ethical WHAT DOES IT MEAN TO BE A GOOD DIGITAL CITIZEN? But being a good citizen also means taking ACTION Why do we make a distinction between citizenship and digital citizenship? Because people tend to act differently online there is a false presumption of anonymity and the lack of a physical presence allows some to feel emboldened to say things they wouldn't say in the real world and to act in ways that they wouldn't act in the real world WHY IS DIGITAL CITIZENSHIP

IMPORTANT? The internet is a massive amplifier Good digital citizens help to create a safe, respectful, and ethical online community Learning to be a good digital citizen can help students build a positive online reputation Because it is important for students to understand that their online activity can have long lasting effects It may be hard to believe in the digital age that many students still dont necessarily realize that everything they post is permanent and if its

permanent, its discoverable, and the potential audience is anyone in the world with an interest in finding it. Alan Katzman (Social Assurity), CNN ONLINE IDENTITY AND COLLEGE According to a recent study by Kaplan 35% of college and university admissions departments checked applicants social media accounts as part of the application process (either before or during the interview process)

47% of admissions officers say that what theyve found about an applicant positively impacted his or her application Positive findings included discovery of undisclosed leadership roles or community service 42% of admissions officers say that what they found negatively impacted an applicants admissions chances. Negative findings included criminal offenses, photos of drug or alcohol use, racial prejudice or inappropriate behavior. Source: Kaplan Test Pre

DIGITAL FOOTPRINT AND FUTURE EMPLOYMENT According to a 2017 survey conducted by Harris Poll (of 2,380 hiring and human resource managers): 70 percent of employers use social media to screen candidates, up from 11 percent in 2006 and 60% from 2016. Employers who use social networking sites are looking for information that supports their qualifications for the job (61 percent), if the candidate has a professional online persona (50 percent), what other people are posting about the candidates (37 percent) and for a reason not to hire a candidate (24 percent). 69 percent are using online search engines to research candidates, compared to 59 percent last year. 57 percent are less likely to interview a candidate they can't find online.

54 percent have decided not to hire a candidate based on their social media profiles BUT 44 percent have found content on a social networking site that caused them to hire the candidate. This could be because candidate's background information supported their professional qualifications (38 percent), great communication skills (37 percent), a professional image (36 percent), and/or creativity (35 percent). Source: Career Buil WHAT CAN YOU DO? Talk to your students about their online presence- its not too early Model good use of technology and good citizenship. Kids really are watching what we do and say both offline and online.

Dont fall into the trap of believing your student isnt online. Most of them are or their friends are. Engage them in conversation. Audit their online presence together weekly or monthly. Look at their social media accounts and the apps they are using Do a search online for your students name and information. ALSO Encourage students to: Use pictures over avatars, and choose only one for all of their accounts (to eliminate confusion regarding identity and to reduce the sense of anonymity that often leads to poor choices). Protect private information (ex: birthday, address,

personal information). Hackers can (and will) collect information from multiple places to hack into their account. Be selective about who they friend and who can access their account. Use privacy settings. Create a strong password. WHAT A STUDENT SHOULD KNOW OR HOW THEY SHOULD RESPOND IF THEY DONT FEEL SAFE ONLINE 2. Take a screen shot 1. Know how to (also, know that block someone someone can

(on each type of take a screen social media they shot of what they use) have done online) 3. Tell an adult and/or report the incident (the school counselor would be a good place to start)

EVERY SOCIAL MEDIA USER Should be managing their privacy settings Google how to manage your social media privacy settings for tips on privacy settings for the various social media platforms TEACH STUDENTS TO DEVELOP A POSITIVE ONLINE PRESENCE Help your student connect with people/organizations relevant to an interest, career, or field of study. Do this with your student. Help your student promote the good things about what they are doing and their interests - art, music, tech

knowledge, student athletics, volunteering, etc. According to Alan Katzman (Social Assurity), 80% of the students who work with him and linked a LinkedIn profile on an application were viewed by colleges. Even colleges that do not currently check social media will generally click a link if it is sent to them (like a Source: CNN WHAT ARE COLLEGES LOOKING FOR? Grades, test scores, recommendations, activities Initiative Leadership

Diversity Teamwork Time Management Problem-Solving Colleges today are very mindful of who they admit because they think of the incoming class as a RESOURCES Common Sense Media Variety of resources to help kids navigate life in a digital world Resources address needs around technology and media (screen time, learning with technology, cell phone use, etc.)

SafeSmartSocial.com App Guide for Parents and Teachers Footprintfriday.com tool to help you audit your students online presence Bellevue School District Community Research Technology Specialist (Jens Lander at Chinook, Leslie Lizotte at Odle), classroom teachers, principals, counselors, Family Connection Center, fellow parents WORKS CITED CareerBuilder. Number of Employers Using Social Media to Screen Candidates at All-Time High, Finds Latest CareerBuilder Study. PR Newswire: news distribution, targeting and monitoring, CISION PR Newswire, 14 June 2017, www.prnewswire.com/news-releases/number-of-employers-using-socialmedia-to-screen-candidates-at-all-time-high-finds-latest-careerbuilder-study-300474228.html.

Covich, Sean (SeanCovich). Dear recruits: If I research your social media and find multiple uses of profanity/pics of alcohol, will likely cost you a scholarship #next. 6 January 2016, 9:51 AM. Tweet. "Cyber Bullying Statistics." NoBullying Bullying CyberBullying Resources. NoBullying.com, 19 Oct. 2016. Web. 02 Nov. 2016. "Kaplan Test Prep Online Pressroom Kaplan Test Prep Survey: Percentage of College Admissions Officers Who Check Out Applicants' Social Media Profiles Hits New High; Triggers Include Special Talents, Competitive Sabotage." Kaplan Test Prep Online Pressroom Kaplan Test Prep Survey Percentage of College Admissions Officers Who Check Out Applicants Social Media Profiles Hits New High Triggers Include Special Talents Competitive Sabotage Comments. Kaplan Test Prep, 2016. Web. 01 Nov. 2016. "Social Media and College Admissions | Kaplan Test Prep." College Admission Possible. Kaplan Test Prep, 21 Jan. 2016. Web. 01 Nov. 2016. "Top 10 Internet Safety Infographics." Top 10 Internet Safety Infographics. Infographic Zone, Web. 02 Nov. 2016.

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